Collect, Centralize and Valorize data from your digital solutions to measure your performance and analyze your users' journey.
Data360 is open to all data sources, whether they come from Interway Group technologies or third-party solutions.
Easy to access, our unified Dashboard allows each of your users to answer their current questions by selecting widgets.
Measure your performance
Analyzing performance often involves analyzing sales.
We offer you the possibility to complete your vision, to have several prisms to measure your performance. For example, attendance, time spent, satisfaction of your users are interesting performance indicators that we make easily exploitable.
Because a "flat" analysis is limited and not very meaningful, our integrated comparison engine allows you to easily compare the performance of one site against another or one period against another.
Study the behavior of your visitors
Your visitor generates data, nominative or anonymous, from his passage near your site to his purchases, including his interactions with your tools and solutions.
Our multi-source widgets allow you to understand your visitors' behavior in the blink of an eye
Acquisition or loyalty of your visitors
Profiles of your visitors (gender, age)
Single-site (proximity) or multi-site (linked to your brand) visitors
Time spent on your site (or by areas of your site)
Activate your data
Use customer data to contact them:
Convert your visitors into customers
Re-engage customers you haven't seen for too long
Reward your most loyal customers, based on their overall journey and not just your sales
Solicit the opinions of your new or historical users for a particular site or your brand
Use anonymous behavioral data to trigger informed actions:
Work on your customer acquisitions via our qualified and contextualized Drive To Store solution
Validate the advantages of a technological or spatial redesign
And above all, study the impact of all your actions (or those of your competitors) via the evolution of indicators!
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